403-978-2589 russ(at)russdantu.com


BCGWA12 Hour Workshop – you will learn several strategies to ensure your team reaches their potential during your next trade show experience. Topics covered include;

  • The Do’s and Don’ts of Boothmanship
  • Choosing the Right Personnel for the Booth
  • The 3 Second Rule that applies to every exhibitor
  • Power Questions every exhibitor should use to engage prospects
  • Why Pre-Show Planning can save you thousands of dollars
  • Why Post-Show Follow-up is crucial is time sensitive and crucial to your success
  • How to create an effective booth.

4 Hour Workshop – in addition to everything covered in the two hour workshop, this interactive session will help you develop 30, 60 and 90 Second Infomercials to help you properly promote your business at trade shows and beyond, teach you how to Disengage the Tire Kickers, and help you develop Power Questions specific to your business.